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    How to make a video ad for Facebook and Instagram in Canva (Canva Facebook Ads Tutorial)

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    How to Make a Video Ad for Facebook and Instagram in Canva (Canva Facebook Ads Tutorial)

    In this tutorial, I will guide you on how to create video ads for Facebook and Instagram using Canva. Video ads are a powerful way to engage your audience and drive conversions. With Canva, you can easily create professional-looking video ads that are both effective and visually appealing.

    Step 1: Open a Blank Canva Design

    First, make sure you have a Canva account. You can sign up for a free account at If you use my referral link, you can get a free trial of the Canva Pro version, which offers additional features and saves you time. Once you have your account ready, open a blank Canva design.

    Choose the appropriate size for your video ad. Generally, square ads are recommended as they can be displayed on both desktop and mobile devices. However, it's essential to stay updated on size changes in the future. You can check for any changes on the Facebook Ads Guide.

    Step 2: Choose a Design

    Instead of designing your video ad from scratch, it's best to choose a template or model an ad from a successful creator. Canva provides a range of pre-designed templates specifically for video ads. Alternatively, you can find inspiration from profitable ads and model their design.

    Step 3: Edit Your Ad

    Now it's time to customize the chosen design to fit your brand and message. Start by adding a background image from the available options in Canva. Then, add your text, such as the headline and call-to-action. You can also add other elements like frames or images to enhance the visual appeal of your ad.

    Once you have created the basic layout of your ad, consider adding animations to make it more dynamic and engaging. Canva allows you to animate elements within your design, such as text, images, and buttons. Choose the animation type and duration for each element to bring your video ad to life.

    Step 4: Download Your Video Ad

    After finalizing your video ad, you can download it in MP4 format from Canva. Click on "Share" and then "Download" to save your video ad to your computer. You can choose the settings and file size before downloading.

    With your video ad ready, you can now upload it to Facebook or Instagram and start running your ad campaign to reach your target audience.


    • Video ad creation
    • Canva tutorial
    • Facebook and Instagram ads
    • Canva Pro account
    • Template selection
    • Customization
    • Animation effects
    • MP4 video downloading


    1. Can I create video ads for both Facebook and Instagram in Canva?
    • Yes, Canva allows you to create video ads that are compatible with both Facebook and Instagram.
    1. Can I customize the size of my video ad in Canva?
    • Yes, Canva offers a range of pre-defined sizes for video ads, including square and vertical formats. However, it's important to stay updated on size changes on the respective platforms.
    1. Can I add animations to my video ad in Canva?
    • Yes, Canva provides animation effects that you can apply to elements within your video ad, such as text, images, and buttons.
    1. Can I use Canva without a Pro account?
    • Yes, you can use Canva for free. However, upgrading to a Canva Pro account offers additional features and benefits, such as a free trial and advanced design options.
    1. Can I download my video ad from Canva?
    • Yes, once you have finished creating your video ad in Canva, you can download it in MP4 format to your computer for use on Facebook, Instagram, or other platforms.

    One more thing

    In addition to the incredible tools mentioned above, for those looking to elevate their video creation process even further, stands out as a revolutionary online AI video editor. provides two powerful tools to help you make ads video in one click.

    Materials to Video: you can upload your raw footage or pictures, will edit video based on media you uploaded for you.

    Link to Video: you can paste an E-Commerce product link, will generate a video for you.

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