AI Meets L&D: Innovating Workplace Learning with Kevin Alster from @synthesia-io

AI Meets L&D: Innovating Workplace Learning with Kevin Alster from @synthesia-io

Introduction

In a recent conversation, I had the pleasure of talking with Kevin Alster from Synthesia, an AI video production company. We delved into how AI and video technology can transform Learning and Development (L&D) in organizations, offering a unique perspective on how to leverage such tools for effective learning and communication.

About Kevin Alster

Kevin Alster, head of Synthesia Academy, dedicates his work to helping people and enterprises bridge the gap between understanding and effectively using information. With over a decade of experience in education and leveraging emerging tech for video communication, Kevin has designed learning solutions for General Assembly, the School of The New York Times, and SAE Institute of Art.

The Core of Synthesia

Synthesia focuses on creating AI-generated videos using avatars. These avatars serve as versatile tools for enhancing learning experiences within organizations. Kevin discusses that a primary challenge for L&D teams is to determine the appropriate use cases for AI avatars and how they integrate into existing workflows.

Engaging with AI Video

Kevin mentions that one common use of AI avatars is for onboarding and instructional videos. He notes that while there is excitement around the technology, there’s also hesitance due to concerns about data governance and trust. To address these issues, Synthesia emphasizes strong policies around consent and data access.

Building Effective Learning Experiences

Kevin shares his framework called FOCA (Foundation, Organization, Content, Action), which he uses to create consistently impactful videos:

• Foundation: Understand your audience and define the purpose of your video.
• Organization: Focus on a single topic per video and support it with relevant examples.
• Content: Use basic rules like the rule of thirds and ensure the script is conversational.
• Action: Guide viewers on what to do next with the information they’ve received.

Personal Branding and Content Creation

Kevin talks about his journey in building a personal brand inadvertently through consistent content creation and engagement. He emphasizes responding to at least five posts daily to build a habit of interaction on platforms like LinkedIn.

The Role of Video in Modern Communication

Video is not just a tool for entertainment but also a powerful medium for education and professional communication. Kevin advocates using video to make Learning and Development more engaging and effective by breaking down complex information into digestible segments.

Living and Working in Copenhagen

Aside from his professional insights, Kevin shares his experiences living in Copenhagen. He describes the city's vibrant summer, the appeal of Christmas markets, and the intriguing cultural dynamics that make Copenhagen a unique place to live.

Conclusion

Our conversation highlighted the transformative potential of AI in Learning and Development, and how personal and professional growth can be influenced by embracing new technologies.

Keywords

• AI video production
• Learning and Development
• Synthesia
• FOCA framework
• AI avatars
• Personal branding
• Video communication
• Engaging learning experiences
• Data governance
• Copenhagen lifestyle

FAQ

Q: What is Synthesia? A: Synthesia is an AI video production company that creates videos using avatars to enhance learning experiences in organizations.

Q: Who is Kevin Alster? A: Kevin Alster is the head of Synthesia Academy. He has over a decade of experience in education and emerging technologies for video communication.

Q: What is the FOCA framework? A: The FOCA framework stands for Foundation, Organization, Content, and Action. It is a guideline for creating impactful learning videos.

Q: How can AI avatars be used in L&D? A: AI avatars can be used for onboarding, instructional videos, and as facilitators in both online and in-person learning experiences.

Q: What are some tips for building a personal brand on LinkedIn? A: Engage with content by responding to at least five posts daily, be consistent, and share valuable insights in your area of expertise.

Q: What are some unique aspects of living in Copenhagen? A: Copenhagen offers vibrant summers, beautiful Christmas markets, and a rich cultural experience with a focus on outdoor activities and community events.