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How Much Money Have I Made On TikTok With *2 MILLION* Followers?

Film & Animation


Introduction

After spending three years on TikTok and gaining a following of 2.4 million followers, I often get asked about how much money I’ve earned from the platform. In this article, I’ll break down the three main ways TikTokers earn money: the TikTok Creator Fund, brand deals, and live streaming.

TikTok Creator Fund

The TikTok Creator Fund pays you based on the number of views your videos receive each month. However, the payout isn’t great. For example, a couple of months ago, I had four videos that surpassed 10 million views within a week, which netted me about £500. This highlights the stark difference in earnings between TikTok and platforms like YouTube, where creators have more opportunities to monetize their content.

Live Streaming

Live streaming is another significant way to earn income on TikTok. During live streams, creators can receive gifts from viewers, which translate into real money. While some TikTokers have made hundreds of thousands through live streaming, I’ve tended to shy away from it. Although I used to enjoy live streaming, the challenges and ethical concerns surrounding it led me to stop. One issue was the platform's previous policy that allowed users of any age to donate large sums of money to creators, which I found troubling.

Additionally, during live streams, creators can sell products through the TikTok Marketplace, which can also generate income. I’ve tried this a few times, and it was a fun experience.

Brand Deals

Brand deals represent the primary source of income for the majority of TikTok creators. A brand will often approach a creator to promote a product, hoping to leverage the creator’s follower base for exposure. The income from brand deals varies significantly. As someone with over a million followers, I can earn anywhere from £5,000 to £20,000 per deal, depending on my views and activity. Generally, I handle around three to four brand deals each month, but there are periods with little to no brand deals, further emphasizing the fluctuating nature of this income stream.

Conclusion

In conclusion, my earnings from TikTok have surpassed six figures. Although I can’t disclose an exact amount, I want to emphasize that TikTok can be a lucrative job, and I’m incredibly grateful to all my followers for playing a pivotal role in my success.


Keywords

  • TikTok
  • Creator Fund
  • Followers
  • Income
  • Brand Deals
  • Live Streaming
  • Video Views
  • Marketplace

FAQ

1. How can TikTok creators earn money?
TikTok creators can earn money through the TikTok Creator Fund, live streaming, and brand deals.

2. Is the TikTok Creator Fund lucrative?
The payouts from the TikTok Creator Fund tend to be low compared to other platforms like YouTube, making it less reliable for substantial income.

3. How do live streaming earnings work on TikTok?
Creatives can receive gifts from viewers during live streaming, which can be converted into real income.

4. What are brand deals on TikTok?
Brand deals involve partnerships between TikTok creators and companies to promote products, and income can vary greatly based on the creator’s following and engagement.

5. How much can a TikTok creator earn from brand deals?
For creators with over a million followers, brand deals can range from £5,000 to £20,000, depending on the creator's views and activity levels.