How much money TikTok paid us in 2020 with 500,000 followers.
Entertainment
Introduction
2020 has been a year full of surprises, filled with unexpected events and numerous blessings. As a case in point, my life has undergone significant changes; at the start of the year, I was a full-time college basketball player, but now, I aspire to become a full-time YouTuber. This transition highlights the unpredictable nature of life.
A particularly noteworthy surprise in my life and my family’s was the rise of TikTok. What began as a fun platform to share my favorite basketball moments quickly evolved into a significant side hustle, generating a substantial income throughout 2020. This article will detail how much money my fiancée and I made from our TikTok account boasting over 500,000 followers, focusing on the four primary sources of income we tapped into. By the end of this article, I’ll also share our plans to double our income in 2021, along with some insights into why the earnings from a large following might not be what you expect.
Overview of Our TikTok Accounts
We have two TikTok accounts, with the smaller account called "In Trello More," which has 23,500 followers and nearly 600,000 likes. This account is not particularly serious; it was initially created for a YouTube challenge aimed at going viral without much effort. The account grew mainly from a single viral video, and I haven't posted content on it for over a month. Although I applied to join the TikTok Creator Fund, I was initially denied due to the account's newness but recently gained access. As of now, I have not earned any revenue from this account since I only applied a month ago.
Now, moving on to our larger account, "Ash McKee," named after my fiancée. This account has 549,700 followers and 10.7 million likes, and it is where we earned most of our income.
Income Breakdown for 2020
TikTok Creator Fund The first major source of income comes from the TikTok Creator Fund. Many believe this is where TikTokers earn most of their revenue, but that's not entirely accurate. The payments from the Creator Fund are considerably less than what YouTubers make from ad revenue. For 2020, we received a total of $ 319.57 from the TikTok Creator Fund. The fund only became available around August or September, and this figure is based on just three months of earnings.
Sponsorships Our second income stream came from sponsorships. We partnered with two brands during 2020, earning a total of $ 550 from these collaborations. Given that we only had two sponsorships, this amount significantly surpassed what we made through the TikTok Creator Fund.
Affiliate Marketing Our third source of income was from affiliate marketing, with the Coldest Water Bottle sponsorship serving as our only affiliate revenue. We generated $ 216.57 from our affiliate code over a two-month period, bringing our total earnings from TikTok to just over $ 1,000.
Live Streaming Unfortunately, we did not utilize TikTok’s live streaming feature at all in 2020. Thus, this income stream brought in $ 0.
Total Earnings
Summing up all these income streams, our total earnings from TikTok in 2020 amounted to $ 1,076.09. This figure may be lower than what many expect for a profile with over half a million followers. However, considering we approached TikTok as a fun side activity rather than a primary source of income, this amount feels like a significant bonus.
Plans for 2021
Looking ahead, we plan to take both of our TikTok accounts more seriously in an effort to boost engagement and earnings. My primary focus will be to grow my YouTube channel to start generating some AdSense revenue.
In the comments, I would love to hear your thoughts on our earnings. Did they exceed your expectations, fall short, or meet them? I respond to every comment, so feel free to engage!
Keyword
TikTok, income, Creator Fund, sponsorships, affiliate marketing, live streaming, earnings, followers, TikTok account, YouTube.
FAQ
Q1: How much did you earn from the TikTok Creator Fund?
A1: We earned a total of $ 319.57 from the TikTok Creator Fund in 2020.
Q2: How many sponsorships did you have in 2020?
A2: We partnered with two brands, earning a total of $ 550 from these sponsorships.
Q3: Did you make money from live streaming on TikTok?
A3: No, we did not conduct any live streams in 2020, resulting in $ 0 from that income stream.
Q4: What was your total earnings from TikTok in 2020?
A4: Our total earnings from TikTok in 2020 amounted to $ 1,076.09.
Q5: What are your plans for TikTok in 2021?
A5: We plan to take both TikTok accounts more seriously to increase engagement and earnings while focusing on growing my YouTube channel.