How to Create a Killer Video Ad for Dropshipping (with AI)

How to Create a Killer Video Ad for Dropshipping (with AI)

Creating a compelling video ad for your dropshipping store can significantly boost your sales and engagement. This guide will walk you through seven simple steps to create a killer video ad using the processes successful dropshippers employ.

Step 1: Study Popular Videos

First, find popular videos related to your niche and product on various platforms. Understanding the formula behind a viral video helps you create one. Analyze these videos to see what hooks keep viewers engaged, how captions are displayed, the presence of people or animals, and the type of clips used in the first few seconds.

Tools to use:

• TikTok Search
• TikTok Discovery Page
• TikTok Creative Page
• DSers Product Research Tool
• Instagram Explore Page

For example, if your product is a cat bed, search for related videos on these platforms and take note of their effective elements.

Step 2: Generate a Transcript

Use a transcript downloader to generate transcripts of the popular videos you studied. This step is crucial to understand the script's role in making a video go viral.

Step 3: Create Your Script with AI

Use ChatGPT to rewrite the script for your chosen product. Provide detailed information about the product to help the AI generate a comprehensive script. You can ask ChatGPT to use specific frameworks like AIDA or PAS to structure the script effectively.

Step 4: Source Video Clips

There are multiple methods to source your video clips:

• Use Google videos with AliExpress product titles.
• Use TikTok videos if creating Facebook ads.
• Send products to UGC content creators on Fiverr.
• Work with micro-influencers on Instagram.
• Film the product yourself or ask friends and family.

Step 5: Construct an Effective Video Ad

Keep these pointers in mind:

• Grab attention within the first 3 seconds.
• Be concise; keep the ad between 15 to 30 seconds.
• Use trending audio and fast-paced clips.
• Limit on-screen text to no more than two words.
• Introduce your brand early.
• Focus on storytelling with a clear message.
• Encourage viewers to take action with a clear CTA.
• Explain product benefits and use social proof or UGC.

Step 6: Create the Killer Video Ad

Use editing software like CapCut to create your video. Make sure all your clips and scripts are organized, and consider using AI-generated or human voiceovers. Voiceover tools include:

• 11 Labs
• TikTok Voice Generator

Experiment with the type and gender of the voice based on your target audience.

Step 7: Create Multiple Versions

Once you have your killer video, create multiple versions by changing the first 3 seconds. This allows you to test different hooks with minimal effort. Duplicate the video file, alter the initial seconds, and test different elements like music, hooks, and sound effects.

Keywords

• DropShipping
• Video Ad
• TikTok
• Viral Video
• Script Generation
• ChatGPT
• UGC Content Creators
• Micro-Influencers
• CapCut
• AI Voices

FAQ

Q: How do I find popular videos related to my product? A: Use platforms like TikTok Search, TikTok Discovery Page, TikTok Creative Page, DSers Product Research Tool, and Instagram Explore Page.

Q: Why is generating a transcript important? A: Transcripts help you understand the script's role in making a video go viral, allowing you to create an effective script for your video.

Q: What frameworks can I ask ChatGPT to use for script generation? A: You can ask ChatGPT to use frameworks like AIDA (Attention, Interest, Desire, Action) or PAS (Problem, Agitation, Solution) to structure your script.

Q: How can I source video clips for my ad? A: Use Google videos with AliExpress product titles, TikTok videos, UGC content creators on Fiverr, micro-influencers on Instagram, or film the product yourself.

Q: What key elements should be in an effective video ad? A: Grab attention within the first 3 seconds, be concise, use trending audio, limit on-screen text, introduce your brand early, deliver a clear message, and include a strong CTA.

Q: What tools can I use for voiceovers in my video? A: You can use AI tools like 11 Labs and TikTok Voice Generator for voiceovers.