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How To Make Your Instagram Reels Go Viral In 2023 (4 EASY STEPS)

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Introduction

Are you struggling to grow your Instagram following despite posting Reels regularly? You're not alone. In 2022, I posted daily for an entire year but saw zero growth; in fact, I lost followers. It wasn’t until I adopted some powerful strategies that my page skyrocketed to over 100,000 followers in less than 40 days. Here’s how you can achieve similar results with four crucial steps.

1. Optimize Your Settings for Quality

Before you post, make sure your settings are optimized for the best possible quality. Go to your Instagram settings, navigate to your account settings, then head to “Data Usage.” Ensure that "Upload at Highest Quality" is selected. This simple adjustment can make a significant difference in the visual quality of your Reels.

Also, when you're ready to post, ensure you have a strong Wi-Fi connection. Once your Reel is selected, let it play through in its entirety before proceeding to the next step. This is basic hygiene to ensure quality content.

2. Study Successful Creators in Your Niche

​Identify 10 creators who are performing well in your niche. Go through their recent Reels (posted within the last 40 days) and observe the number of views each has garnered. Look for videos that gained significantly more views than their average – these are your gold mines.

Compile ideas from these high-performing videos. It’s important to note that you’re not copying; rather, you’re taking inspiration to create something unique. Put your own spin on the ideas you gather. This could mean changing the visuals, text, or transitions.

When uploading your videos, make sure to use the same audio that the successful creators used in the videos that inspired you. Using original audio will likely result in significantly less reach. Conduct thorough research to find audio clips with a lower user count (ideally under 10,000) but high view counts on the original video (500,000 or more). Finding "golden gems" in emerging audio can increase your chances of virality.

For instance, I once discovered an audio clip with only 50 users. Within days, it reached hundreds of thousands of views – a testament to the power of selecting the right audio.

4. Continuously Adapt and Optimize

As you start to see growth, it's crucial to stay consistent. If you find a formula that works, keep using it until your engagement drops. Don’t fall into the trap of overcomplicating your content. You’re allowed to be creative, but building on proven techniques can lead to sustainable growth.

Only once you reach a desired follower count should you experiment more freely with original content. It’s similar to how Uber revolutionized transportation by improving existing models rather than creating something entirely new.

Conclusion

Follow these four easy steps: optimize your settings, study what works for others in your niche, use trending audio, and adapt your strategy as needed. By doing this, you can maximize the potential of your Instagram Reels, potentially leading to increased followers and engagement.


Keyword

Instagram Reels, Viral, Followers, Settings, Audio, Niche, Creative, Content, Engagement, Quality

FAQ

Q: How do I improve the quality of my Instagram Reels?
A: Make sure to go to your settings and select "Upload at Highest Quality." Also, post while connected to a strong Wi-Fi network.

Q: What should I look for in other creators’ content?
A: Identify creators in your niche, look for their recent high-performing Reels, and analyze what made those videos successful.

Q: How important is audio in my Reels?
A: Audio is crucial. Use trending audio with lower user counts but high views on the original video to maximize your reach.

Q: How often should I change my content?
A: Continue using whatever is working until it stops performing well. Once you reach your desired follower count, you can start experimenting with original content.