Test AI Generated Features with Text Extraction

Introduction

Are you curious about testing AI-generated features in Meta's advertising settings? There's an option buried deep within the meta advertising settings that you might not be aware of. This article will guide you through finding and understanding these features, especially the "Advantage Plus Creative" settings.

Finding the Settings

From the "All Tools" menu, navigate to "Advertising Settings" and then click on "Advantage Plus Creative." You'll come across an intriguing option titled "Test new creative enhancements" that you might have seen before. However, you might also notice another option: "Test AI Generated Features."

Features of AI Generated Text

The "Test AI Generated Features" setting includes several functionalities such as text extraction and optimization:

Text Extraction: Keywords and phrases are taken from your original text.
Displayed Text: These extracted elements can appear on or around your ad creative as text overlays, footers, prominent headlines, and more.
Ad Previews: Unfortunately, ad previews featuring generated text will not be available before the ads are published.
Limited Impressions: Meta may show fewer than 5% of ad impressions with these optimizations.

Key Considerations

Users should be cautious with this setting for a few reasons:

Lack of Control: You’ll never really know what the AI-generated text looks like or when it is used.
Client Sensitivity: If you have a sensitive client or prioritize strict brand control, it might be a good idea to turn off this feature.
Adventurous Users: If you are open to experimentation and have a spirit for adventure, feel free to turn it on.

For those looking to refine their ad strategy, booking a session with an expert can provide invaluable insights. For assistance, visit JohnLer.com/coach.

Keywords

AI-generated features
Meta advertising settings
Advantage Plus Creative
Text extraction and optimization
Ad creative
Ad previews
Brand control

FAQ

Q: Where can I find the AI-generated features option in Meta advertising settings? A: Navigate to the "All Tools" menu, go to "Advertising Settings," and click on "Advantage Plus Creative."

Q: What does the text extraction feature do? A: The text extraction feature takes keywords and phrases from your original text and displays them on or around your ad creative as overlays, footers, or headlines.

Q: Can I see a preview of the ads with AI-generated text before they’re published? A: No, ad previews featuring generated text will not be available before the ads are published.

Q: How often will my ads be shown with these AI-generated text features? A: Meta may show fewer than 5% of ad impressions with these text optimizations.

Q: Should I use AI-generated features if I have a sensitive client? A: If brand control and client sensitivity are important to you, it might be best to turn this feature off.

Q: How can I get help with my ad strategy? A: You can book a session with an ad strategy expert by visiting JohnLer.com/coach.